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  4. Sell with travel partners

Selling through travel distribution partners

Learn about travel distribution and how working with a partner can help to grow your business.

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Embark on a business growth journey by collaborating with key travel distribution partners such as tour operators, online travel agents, and destination marketing companies. This partnership can extend your reach, bringing your unique product to a wider audience and boosting your revenue.

Learn how partnering differs from direct sales and discover strategies for crafting and sharing an engaging story about your product. Our series of practical articles and videos will guide you in building a lasting and mutually beneficial relationship.

Working with travel distribution partners

Understanding travel distribution

Understand the travel distribution market and the partners you can work with to sell your products to new customers.

Article
7 minute read

Travel distribution benefits

Understand the benefits of selling through a travel distribution partner, and how it’s different to direct sales.

Article
12 minute read

Prepare your business checklist

Make sure you’re prepared for meeting your first travel distribution partner with market research, prices and business information.

Article
6 minute read

How to prepare a business pitch

Find out what information you need to prepare for your first travel distribution meeting.

How-to
4 minute read

Connect with travel trade partners

Find out about travel trade events and walk step-by-step through building your first travel distribution relationship.

How-to
8 minute read

Choosing an online travel agent

Learn about online travel agents (OTAs) and get advice on choosing the right one for your business, and how to set up and manage your product listing.

How-to
11 minute read

Set your travel partner prices

Work out how much to charge for your product when selling through a travel distribution partner.

Article
3 minute read

Case studies

Find out how these businesses started working with a travel distribution partner.

How The Lomond Leisure Group work with the travel trade

The Lomond Group operate bars and restaurants in Glasgow and Edinburgh. They’ve developed tailored and innovative travel trade ready products.

Case study
5 minute read

Wilson's Farm and Kitchen

Wilson’s Farm and Kitchen is in Kelso. It's a working farm offering tours and food experiences thriving through working with the travel trade.

Case study
4 minute read

Related Pages

Pricing strategies

Review different pricing strategies and find the right one for direct sales and for selling through a travel distribution partner.
10 minute read
How-to

Making visitor attractions bookable

Find the right online booking system for your experience and make it easier to take and manage customer bookings.
10 minute read
How-to

Delivering a quality experience

Create the most memorable experience for each customer for all the right reasons and you’ll soon see the benefits.

Understand your customers

Get to know your customers, how to reach them and ensure you're delivering the right product for their needs.

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